Case File / Nail & Lash Technicians

Every "I'll let you know" on Instagram is a chair sitting empty.

You're not losing clients because your work isn't good enough. You're losing hours to back-and-forth DMs — and losing income to the no-shows that follow.

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What's actually happening

The talent isn't the problem. The booking chaos is.

Drawn from booking and scheduling research across the nail and lash tech industry.

$150–250

lost in protected chair time from a single no-show on a 90-minute lash appointment.

8–10hrs

a week clawed back on average once manual scheduling and confirmations are automated.

20% → 8%

typical no-show reduction once deposits and automated reminders are in place.

27%

higher client retention when bookings include personalised history and preferences, instead of starting from scratch each time.

1,975%

ROI reported at the low end for salons adding booking automation — the math works even for a solo technician.

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double-bookings once texts, DMs, and calls all sync into one calendar instead of three.

What I'd build

Four systems that give you back your evenings.

Built for how you actually get booked — DMs and WhatsApp, not a booking app nobody checks.

💬

DM & WhatsApp Auto-Booking

Replies to enquiries instantly with real available slots and books directly — no more typing out the same availability message ten times a day.

💳

Deposit & Reminder Automation

Collects a deposit at booking and sends timed reminders beforehand — the two biggest levers against no-shows, running with zero manual effort.

🗓️

Waitlist Auto-Fill

The moment a slot opens from a cancellation, it's offered to your waitlist automatically — instead of that hour going empty.

📋

Client History & Personalisation

Every client's preferences, allergies, and past sets remembered automatically — so every message feels personal, without you having to remember it.

Try it

A DM enquiry, booked in seconds.

This simulates exactly what happens when a new enquiry lands in your Instagram DMs.

💅
Your Studio — Instagram DM
● Online
Spots Available

Want this running on your bookings?

I'll build this against your actual services and availability — no templates, no generic stuff. Don't hesitate to reach out, I'm never too busy to answer a question.